Based in Brunswick, Melbourne, Hoopla Salon are a multi-award winning hairdressing salon with an eco-friendly and animal cruelty-free approach to their craft. Hoopla are at the forefront of style and trends and wanted a documentary series of digital images to show a working day in their salon. Images needed to factor in staff and clients and were to be used on the website and across social channels.
We went to the salon and scoped the space for best lighting and camera angle opportunities. The Image Takers worked efficiently around the hustle and bustle of a busy salon within a two hour time frame and confirmed with each client their permission for inclusion within the project. Finished images were globally edited and returned to the client.